MarTech & Consumer Data Specialist - Europe - (Freelance)

Global Enterprise Partners is currently looking for a MarTech & Consumer Data Specialist for an exciting project with a global FMCG client of ours.

Requirements for the MarTech & Consumer Data Specialist

• 3+ years' experience in a similar role within an international consumer goods environment (preferred)
• Possesses strong technical acumen and analytical abilities
• CPG or FMCG experience (preferred)
• Demonstrated hands-on experience with various digital technologies and platforms, including:
• Creation and maintenance of consumer data lakes
• Web content management systems (eg, AEM)
• Direct-to-consumer (D2C)/business-to-consumer (B2C) E-commerce platforms (eg, SFDC, Magento, Hybris)
• Digital marketing tools and techniques (social media, personalisation, targeting, SEO, CDP)
• Front End technologies (HTML5, CSS, Web3, JS and related frameworks)
• Infrastructure components (Cloud IaaS, PaaS, security, server technologies, CDN)
• Google Cloud Platform

Job responsibilities:

• Initiate and execute strategic consumer and MarTech initiatives across the MEU region
• Drive operational excellence through the development of best practice playbooks and processes, particularly for websites
• Ensure data governance compliance, including taxonomy, key attributes, and data models, supporting CX and marketing efforts to adhere to GDPR regulations from a technical standpoint
• Facilitate technology refresher training sessions as needed
• Continuously enhance solutions based on feedback loops
• Organise immersive DX technology sessions with strategic vendors on a semi-annual basis

Contract details:

• Start date: ASAP
• Duration: 6months +
• Location: Europe
• Contract: Freelance

Interested?
If you, or somebody else you know could be interested in the MarTech & Consumer Data Specialist position please get in touch with Hazel French via email with an updated CV in Word format and best time to connect on a call.